How to Promote Yourself Authentically and Respectfully

Christopher Witt —  November 24, 2014

Promote yourselfDo you want to win the recognition and respect that you deserve? To get noticed and taken seriously when new opportunities arise? To have your ideas and contributions valued?

And do you want to do so in a way that is both authentic and respectful?

To promote yourself without being shameless or self-centered…

1. Take responsibility.
You can’t control how people think or feel about you. But you can take responsibility for the impression you make – your reputation – and correct it if it’s distorted or add to it if it’s incomplete.

2. Be yourself.
Being someone other than you are in order to get noticed is counterproductive. You’ll feel like a fraud. And other people will have misgivings about you, which is the opposite of what you want.

3. Do something notable.
Simply doing what’s required, meeting expectations, and showing up won’t get you noticed. And it shouldn’t. You have two options: 1) excel at what you do or 2) exceed expectations and your job description…consistently.

4. Help others.
Be interested in people and their welfare. Introduce them to people, ideas, or resources they will find valuable. Notice their successes and make those successes known to others.

5. Avoid extremes.
Bragging about yourself and your accomplishments turns people off. Downplaying your value and contributions does yourself and others a disservice.

6. Listen more or talk more, depending…
If you talk a lot around others, listen more. Pay attention to them, and they’ll give you their attention. If you listen to others a lot, speak up. Make your thoughts and feelings known. Don’t expect people to read your mind.

7. Tell your story.
Give examples of what you do and of its value. Don’t say, for example, “I’m good at leading meetings.” Talk about a time you lead a meeting well, and describe the (positive) outcome.

8. Practice.
Respectful self-promotion takes practice. Try it and see how it works. Try it again, differently, and make adjustments, if necessary. Allow yourself to fail…and try again.

Don’t be pushy or obnoxious. Don’t talk on and on about yourself. The world already has enough narcissists.

Be the best you that you can be. Develop and use your skills to be of service to others. Let your actions speak for you. And don’t be afraid — at the right time and in the right way — to speak up for yourself.

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Christopher Witt

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Chris Witt was born in Los Angeles, California. He currently lives in San Diego. He works as a speech and presentations consultant, an executive speech coach, and an orals coach.