I work with smart people. With people who run businesses or lead universities. With engineers and with senior researchers who have doctorates in subjects I’ve never heard of. With authors and small business owners.
And I frequently (several times a month) observe other smart people giving presentations.
And I’ve come to the conclusion that smart people give dumb presentations…frequently.
I define a dumb presentation as one that is disjointed and confusing. It lacks a central theme. It leaves people wondering, “What was that about?” or “What am I supposed to do now?”
A dumb presentation is a wasted opportunity both for the audience and for the speaker.
Why do otherwise smart people give dumb presentations?